Depending on where you are, agriculture today is based mainly on simplified rotations such as the corn/soybean system in the Midwest. Planting cover crops is a great first step, but to reach ambitious goals for GHG emissions reduction and regenerative / soil building acres, farming systems and livestock feed need to include more diverse crops.
Bill Couser was intrigued by diversifying his rotation and planting small grains. He runs a 10,000-head beef cattle farm in central Iowa and grows 5,000 corn and soybean acres, much of which feeds his cattle. He sees planting oats in place of some corn acres as a way to get a legume cover crop in the rotation that will fix nitrogen in the soil, helping him save on input costs the following year, as well as build other soil health benefits. His questions were, would his cattle perform well on an oat ration? Would incorporating oats sacrifice efficiency? What would it cost?

Couser Cattle Company (Photo Credit: Casey Couser)
Crop rotation is one of the most important principles of regenerative agriculture and a key unlock to a low-emission cropping system. Many global food and beverage companies have set GHG emissions reduction goals that span their value chain, including McDonald’s. Beef cattle, including the production of cattle feed, is one of the largest contributors to McDonald’s overall supply chain carbon footprint and presents great opportunity for interventions. The company also has a vested interest in improving the resilience of farming systems in their supply chains and wanted to understand the value of feeding cattle small grains, like oats, as a way to bring emissions reductions and soil building practices onto the landscape. Their questions were, is there a GHG reduction win? What are the costs and benefits of incentivizing small grains in feeding rations to get more resilient farming systems?
Together the Sustainable Food Lab, Practical Farmers of Iowa, McDonald’s, and Couser Cattle Company set out to answer these questions. Couser fed a group of cattle a ration with 22% oats and compared performance to a group of cattle fed a standard corn ration.
The feeding trial successfully answered the initial question about animal performance. The comparison of a ration with 22% oats to a standard corn-based ration resulted in no statistical difference in body weights, cattle performance, or carcass quality.

Whole oats, right, were processed and incorporated into the ration. (Photo Credit: Casey Couser)
The trial also answered a second question about cost. The ration with oats cost more to finish cows, since oats were more expensive than corn on a pound-for-pound basis (using 2020 prices), and cows require approximately twice as many oats to achieve the same gain as corn.
The trial’s third topline finding uncovered the GHG emissions impact of incorporating a small grain into the feed ration to finish cattle. On the farm, when a red clover cover crop is planted along with oats, net GHG emissions are reduced even when taking into account the total emissions produced by the beef cattle. The red clover in the small grain system makes it possible for farmers to reduce nitrogen fertilizer in the following year’s corn by 40-100lbs. Planting a red clover cover crop also results in additional carbon sequestration.
At the landscape level, just looking at the GHG emissions associated with the crops across a 2-year oats-corn rotation, there is potential for at least a 16% reduction in landscape GHG emissions and upwards of 38% reduction. This reduction is driven by the low-carbon corn that would be produced from this diversified system and provided to the overall market.
Incorporating small grains into cattle feed rations at scale could be a catalyst for landscape change. While the landscape benefits created by the system are significant, they would not accrue to any single business or industry. At scale, the costs and risks of this intervention to plant and feed small grains would be borne by cattle producers, but they would not be able to take advantage of all the low-carbon corn available on the landscape. As a result, some of that GHG emissions reduction benefit would be lost.
The Couser trial revealed that more than just cattle performance and costs need to be addressed to activate a crop diversification strategy. To get the landscape outcomes we all want to see, the food and beverage, livestock, and ethanol industries will need to work together on place-based multi-user approaches to invest in and share the value created by this intervention. That means we also need to design a market strategy and accounting methodology to share the additional cost and value of low-carbon corn created as a result of feeding a small grain.
For more information, read the complete GHG emissions report and watch this brief trial video where Bill Couser and our partners at McDonald’s and Practical Farmers of Iowa discuss the benefits of adding small grains into the Corn Belt and the role the meat industry can play.